Oh Paul Christoforo, what would we have done last week without you? Twas the week between Christmas and New Year’s. There wasn’t much to read, not much going on...
1. Not listening How many times has a customer approached you in the middle of your peak time to complain or offer a comment? Do you remember exactly what they said? If...
Answer quickly. Facebook can email you when a post goes on your Wall. Acknowledge the question on Facebook, even if you can’t answer it immediately, so users can see that...
Develop a strategy Just as you create business and marketing plans for your company, you need a digital strategy for assessing customers’ opinions and experiences. That way you’re not just chasing the newest...
Failing to Listen Business owners often start by explaining all the services their business offers without waiting to hear what the customer needs. Address the customer’s needs off the bat instead of overwhelming them with...
How can companies deliver self-service processes that get customers in and out efficiently and effectively? Use a dialed-from number when possible. By identifying customers as soon as they call in with the phone number on file,...
Leadership training for the executive level. Bad customer service on such a consistent basis obviously starts at the top. This has to be a culture so removed from reality that they don’t...
Protect your business. Guarding against credit card fraud can be as simple as familiarizing yourself with how customer information is stored and keeping that information organized. Preventing fraud is an...
1. An Entrepreneurial Mindset To develop a mindset for success, you must realize that how you perceive your business and your life determines your reality. Business owners with an entrepreneurial mindset do not think like...
