Which is more important to a customer price or value? I asked myself this question while I was shopping for an Xbox for my kids. I stumbled across one at a chain...
The sale always begins with a sales lead. Looking for more sales leads is a critical component of any sales professional’s job. Without sales leads, you have no new potential customers to...
It’s that time of year when everyone is making New Year resolutions to improve their lives in the months ahead, from health to relationships to finances. Another worthy...
Oh Paul Christoforo, what would we have done last week without you? Twas the week between Christmas and New Year’s. There wasn’t much to read, not much going on...
Selling to children may seem objectionable or wrong. But if your heart is in the right place, it isn’t. Corporations sell to children and young people in advertising and marketing messages....
Have you ever gotten desperate for clients? Maybe you don’t know how you’re going to pay next month’s rent. Maybe your car broke down and repairs will cost more than you have right now....