If you put time, money and effort into your search engine optimization (SEO) efforts, and they are not working, it’s time to make some changes. When I was...
Think about all the work that goes into driving traffic to your website. From social media engagement to blogging and email, a huge part of your marketing campaign involves generating...
« Your business needs to be on Twitter. » It seems like all the small-business-marketing publications tell you to do it. But how will Twitter help you improve your small, local business?...
With more than 134 million members, LinkedIn has changed the way employees and employers connect – and how professionals and businesses find partners. Anyone building a business (online or offline) should take a...
Do you already write a business blog or are you about to start one as part of your new year’s resolutions? Whether you’re an old hand or a young pretender, there...
Do you struggle with the thought of presenting? Speaking in public? Standing up in a meeting to demo something or show some charts? Well read on and learn how you can make...
Most of us have been told that we need more unique, relevant content on our websites. We need stuff that will differentiate us from our competitors, convert customers and give the...
An unpleasant moment for entrepreneurs occurs more often than it should. Someone asks for your business card, and you hand it over. They say, “Great, I’ll check out your...
You’re launching a new business, product or service and you want to write a press release that will grab the attention of your customers and the media. Here’s what you...
It is common practice to set New Year’s resolutions in our personal lives, but how often do we do it for our business? As you look forward to running your small business...
